Finding Homes for Senior Citizens: Real Estate Innovator - Ryo Yamamoto

Overview

Though Japan is a country with a rapidly aging population and millions of vacant properties, senior citizens often struggle to find rented accommodation due to owners' concerns about the risks of elderly tenants dying alone and unnoticed. To address these issues, Ryo Yamamoto founded a unique estate agent catering solely to the over 65s, also working to allay proprietors' fears through outreach initiatives and even a collaboration with a major electronics developer.